# Personal Recipient Attributes in Email

### Personalize Email Campaigns

You can now add an element of personalization to emails that are sent to multiple recipients. The new “\[P]” feature has been added and can be used as a Placeholder in your email template.&#x20;

Found in the editor box, this feature allows you to specify the recipients’ and sender’s variables (First name, Last name, Display Name, etc.), which will autofill in sent emails.&#x20;

Each email will be sent as if it was prepared individually for each recipient!

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