💬Texts for Leads & Clients

Whether you're following up with a new lead, reviving cold contacts, or nurturing relationships, this collection of ready-to-use texts will help you communicate efficiently and professionally.

📋 How to Use These Templates:

• Copy & Paste: Highlight any template, copy the text, and customize it.

• Personalize It: Always add your client's name and any relevant details.

• Stay Responsive: Timing matters—use these templates to follow up quickly!

📂 Text Message Templates

🚀 New Leads & First-Time Homebuyers

1. Initial Contact – "Hi [First Name], I saw your inquiry about [property/address]! Would you like more details or to schedule a showing?"

2. Appointment Confirmation – "Looking forward to meeting tomorrow at [time]! Let me know if you have any questions before we tour [property/address]."

3. Pre-Approval Inquiry – "Hey [First Name], are you already pre-approved, or would you like me to connect you with a great lender?"

4. Buyer Consultation Reminder – "Excited to chat today at [time]! I’ll walk you through the home-buying process and answer any questions."

5. Urgency Follow-Up – "Homes are moving fast in [neighborhood]! Want me to send you the latest listings before they hit the market?"

6. Post-Consultation Check-In – "It was great chatting today, [First Name]! Let me know when you’re ready to start viewing homes."

7. Home Search Criteria – "To find the best homes for you, do you have any must-haves? Bedrooms, location, price range?"

8. Educational Resource Share – "I just sent over a homebuyer’s guide to your email—let me know if you have any questions!"

9. Listing Alert Notification – "Hey [First Name], a new home just listed that fits your criteria! Want to check it out?"

10. Encouraging Hesitant Buyers – "I totally understand waiting, but prices & interest rates may change. Let’s discuss your options!"

11. Weekend Tour Planning – "I have a few openings this weekend to tour homes. What time works best for you?"

12. Market Update – "Just wanted to share: Homes in [area] are selling at [market trend]! Want a customized home search?"

13. Follow-Up After No Response – "Hi [First Name], just checking in—are you still interested in buying, or have your plans changed?"

14. Setting Expectations – "Finding the right home takes time, but I’ll be with you every step of the way. Let’s make a plan!"

15. Personalized Check-In – "Hey [First Name], just checking in! Any updates on your home search, or anything I can do to help?"

💡 Past Clients & Sphere of Influence

1. Home Anniversary Message – "Happy Home Anniversary, [First Name]! Can you believe it’s been [X] years? Hope you’re loving your home!"

2. Seasonal Home Maintenance Reminder – "Hi [First Name], fall is here! Don't forget to check your HVAC and clean gutters before winter."

3. Holiday Greeting – "Happy [Holiday]! Wishing you and your family a wonderful celebration!"

4. Annual Home Value Check-In – "Hey [First Name], curious what your home is worth now? I can run a free market analysis!"

5. Client Appreciation Invite – "Hi [First Name], I'm hosting a client appreciation event! Would love to see you there—details inside [link]."

6. Community Event Invite – "Hey [First Name], there’s a great event happening in [neighborhood]! Thought you might be interested—let me know!"

7. Referral Request – "Hey [First Name], I loved working with you! Know anyone looking to buy/sell? I'd love to help them too!"

8. Neighborhood Market Update – "Hi [First Name], home prices in [neighborhood] are up! Want an update on your home’s value?"

9. Home Equity Follow-Up – "Hey [First Name], did you know your home equity may allow you to buy a second property? Let’s chat!"

10. New Listing in Their Area – "Hi [First Name], a home in your neighborhood just listed! Want to see what it's selling for?"

11. Friendly Check-In – "Hey [First Name], just wanted to check in—how’s everything going with your home?"

12. Social Media Engagement – "Hi [First Name], I just posted some great home tips on Instagram! Would love your thoughts! [link]"

13. Personalized Birthday Message – "Happy Birthday, [First Name]! Wishing you a fantastic day!"

14. Home Upgrade Inquiry – "Hey [First Name], thinking of upgrading your home? The market is perfect for sellers right now!"

15. Investment Property Inquiry – "Hey [First Name], have you ever thought about investing in real estate? I’d love to chat about opportunities!"

🏡 Sellers & Listing Clients

1. Pre-Listing Consultation Reminder – "Excited to meet tomorrow at [time] to discuss selling your home! Let me know if you have any questions."

2. Home Preparation Checklist – "Hey [First Name], I just sent you a checklist of things to do before listing. Let me know if you need anything!"

3. Just Listed Announcement – "Great news! Your home is now live on the market! Here's the listing link: [link]"

4. Showing Notification – "Hi [First Name], you have a showing scheduled for [date/time]. Please confirm if that works!"

5. Post-Showing Feedback – "Hey [First Name], the buyer loved your home! They had some questions—can we chat?"

6. Open House Reminder – "Hi [First Name], just a reminder—your open house is scheduled for [date/time]. Looking forward to a great turnout!"

7. Offer Received Update – "Great news, [First Name]! We received an offer on your home. Let’s review it together!"

8. Multiple Offers Alert – "Exciting news! We have multiple offers on your home—let’s discuss the best strategy."

9. Under Contract Notification – "Congratulations! Your home is under contract. I’ll guide you through the next steps!"

10. Closing Day Reminder – "Tomorrow’s the big day! Be sure to bring your ID and keys for closing at [location/time]."

11. Home Staging Tips – "Hi [First Name], staging your home can increase value! Let me know if you’d like a recommendation."

12. Price Adjustment Suggestion – "Hey [First Name], the market is shifting. We may want to discuss adjusting your asking price."

13. Post-Sale Check-In – "Congrats again on selling your home! Let me know if you need help with anything post-move!"

14. Testimonial Request – "I’d love to hear about your experience! Would you mind leaving a quick review? [link]"

15. Follow-Up 6 Months Later – "Hi [First Name], hope you’re settled in after selling! Let me know if I can help with anything else."

🏠 FSBO (For Sale By Owner) Sellers

1. Initial Contact – "Hi [First Name], I saw your home at [address] is for sale. Are you open to working with buyers' agents to increase your exposure?"

2. Compliment + Offer to Help – "Your home looks great! I know FSBO can be overwhelming—if you ever need market insights or buyer connections, let me know!"

3. Market Insights Angle – "Hi [First Name], homes in your area are selling at [recent stat]. If you want a free pricing analysis, I’m happy to help!"

4. Buyer Network Inquiry – "I work with many buyers in [neighborhood]. Would you be open to a private showing if I have an interested client?"

5. Ask About Challenges – "Selling solo can be tough! What’s been your biggest challenge so far—pricing, marketing, or getting showings?"

6. Professional Photography Offer – "Photos can make or break a sale. Want a free pro photography session to boost interest?"

7. Marketing Assistance Inquiry – "Hey [First Name], FSBO homes often get less exposure. Want some free marketing strategies to get more buyers?"

8. Showing Coordination Offer – "Hi [First Name], do you have a system for managing showings? I can help screen buyers to ensure you get serious offers!"

9. ‘Homes Like Yours’ Approach – "I just helped a homeowner nearby sell their FSBO home for top dollar. Want me to share what worked?"

10. Legal & Paperwork Assistance – "Selling solo means handling contracts alone. Would you like a free template for negotiating offers?"

11. Avoiding Lowball Offers – "FSBOs often attract bargain hunters. Want some tips on spotting real buyers vs. low offers?"

12. Safety & Security Angle – "Letting strangers into your home can be risky. Want a few safety tips for private showings?"

13. Persistence Pays – "I admire your determination! If your home doesn’t sell in [X] weeks, would you be open to a Plan B?"

14. Interest Rate Impact – "Buyers are hesitating with rising rates. Want me to connect you with pre-approved, serious buyers?"

15. Final Check-In – "Just circling back—have you sold yet? If not, I’d love to help you close quickly and at top dollar."

⏳ Expired Listings

1. Empathy Approach – "Hi [First Name], I saw your home listing expired. That can be frustrating—are you still considering selling?"

2. New Strategy Offer – "I specialize in selling homes that didn’t move the first time. Want to chat about a fresh approach?"

3. Reassurance + Market Insight – "Homes are still selling fast in [neighborhood]. Would you like a free analysis on why yours didn’t?"

4. What Went Wrong Inquiry – "Hi [First Name], what do you think held back your home sale—pricing, marketing, or something else?"

5. Proof of Success – "I recently helped a homeowner in [area] sell after their listing expired. Want to see how?"

6. Highlight Market Conditions – "Hey [First Name], the market has shifted! Would you like an updated valuation before relisting?"

7. Fresh Eyes Approach – "Sometimes a new marketing plan makes all the difference. Want me to take a look and share some ideas?"

8. Serious Buyers Available – "I work with buyers in [area]. If you still want to sell, I may already have interested clients!"

9. Addressing Agent Experience – "Hi [First Name], did you feel like your last agent did everything possible? If not, let’s fix that!"

10. Motivation Check-In – "Are you still planning to move, or has your timeline changed? I’d love to help if you’re still interested."

11. Price Adjustment Angle – "Your listing price may have been off by just a little. Want a free updated pricing strategy?"

12. Time-Sensitive Approach – "Homes like yours are getting offers fast! If you’re still looking to sell, let’s relist with a fresh strategy."

13. Off-Market Sales Inquiry – "If listing publicly wasn’t ideal, I also help sellers close off-market. Would you like to learn more?"

14. No-Pressure Offer – "Hey [First Name], even if you’re unsure, I’m happy to give you a game plan for your next steps—no strings attached!"

15. One Last Check-In – "I noticed your home never went back on the market. Have your plans changed, or are you still thinking about selling?"

📌 Tips for Effective Texting

• Timing is Key: Respond quickly—leads go cold fast!

• Keep It Short: Get straight to the point in your messages.

• Personalize It: Use names, locations, and relevant details.

• Follow Up: A second or third text often gets a response.

• Show Respect: If someone isn’t interested, move on.